Forget the Pool and the Gym — Thailand’s Priciest New Homes Are Selling a British Boarding School Instead

On the eastern edge of Bangkok, a Thai property giant just placed a very expensive bet: that the fastest way to sell a $1.8 million house to a foreign executive isn’t a better kitchen or a rooftop pool. It’s a school uniform. Sansiri Public Company Limited, one of Thailand’s largest listed property developers (traded on … Read more

Thailand Wants Tourists to Wear the Country, Not Just Photograph It — Inside a $3 Million Bet on “Fashion Tourism”

Most people who think about a trip to Thailand picture temples, night markets, and beach sunsets. Almost nobody pictures a runway. That is exactly what Thailand’s national tourism agency is trying to change. On September 9, 2026, the Tourism Authority of Thailand (TAT) — the government body responsible for marketing the country abroad, roughly equivalent … Read more